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Reading the Paper

AFR Advertising

Australian Financial Review - Print and Digital

Executive recruitment attracts both passive and active candidates. By advertising in the Financial Review you will entice career orientated and upwardly mobile candidates. 64% of Financial Review M-F senior executives are in a position to engage with Recruitment advertising, agreeing they would consider changing jobs if the right position arose.

Friday PVP Placement + 650 clicks from Fairfax legacy sites, including Age, AFR, SMH and Boss, along with Channel 9 online placement

Financial Review                             Readers 

Press only                                      1,019,000

Digital only                                    1,632,000

Press and Digital combined        2,651,000

Targeted digital marketing across various sites.
We use the Decision Tree Learning Algorithm (DTLA). it gives a ranking on each ad served, using the variables of the user, placement, creative size, exchange, time, location etc. Depending on whether the campaign KPI is met i.e. Click/engagement, the variables are recalibrated. Higher performing variables increase in their score and our system optimises towards them and with each ad served, this recalibration occurs

By way of example, below are advertisements that we have previously placed in the AFR with and without company names being disclosed;

ABOUT US

Foley Durham are specialists in optimising the composition of C-suite executive teams, boards and organisations. As trusted advisors to many CEOs and Boards for succession planning, talent acquisition, retention, leadership and executive coaching, we are an independent talent and board advisory firm focused on relationships with leading employers.


Foley Durham recognises that the two most important issues confronting business are ‘people’ and ‘capital’. Over the years, we have developed strategic relationships with some of Australia’s premier private equity, corporate advisory (M&A) and equity capital market (ECM) firms to provide independent advice on both C-Suite and Board appointments. 


Our philosophy is to develop deep and committed relationships with a small number of clients to help them deliver superior performance by optimising the composition of their Board, Executive and Management teams. We deliver tailored outcomes which are innovative, personalised and aligned to your strategy

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PO Box 9044,

Brighton VIC 3186

ABN: 28 607 849 034

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